A Decade With over a decade of experience working with innovative brands across action sports and fashion, my career has taken me from sourcing trips in Asia to inspiration tours in Japan and Paris — and everywhere in between, from international trade shows to distributor sales meetings on the slopes.
I would love to help you with:
Over a decade of work experience to provide comprehensive product life cycle strategy and creation
Product Development I lead end-to-end product design and development, transforming ideas into commercially viable, market-ready solutions. From early concepting and prototyping to technical refinement and production oversight, I balance creativity with functionality, scalability, and cost efficiency. My focus is delivering products that are innovative, manufacturable, and aligned with both brand strategy and consumer expectations.
I help brands from the inside out, aligning product, positioning, and storytelling into a cohesive and enduring identity. My approach ensures every touchpoint — from concept to launch — reinforces a clear market position and delivers a consistent, meaningful consumer experience.
I provide strategic product consulting that helps brands refine their offerings, solve performance challenges, and align innovation with market demand. Through product evaluation, competitive analysis, and cost optimization, I guide businesses toward confident, data-informed decisions that drive measurable results.
I develop and optimize raw materials that enhance product performance, sustainability, and differentiation. By bridging material innovation with supplier strategy and commercial feasibility, I create solutions that strengthen product integrity while supporting long-term growth and responsible sourcing initiatives.
Stand out from competitors I transform early-stage ideas into structured, validated concepts with a clear path to execution. By combining trend research, consumer insight, and commercial strategy, I ensure that each concept is both creatively compelling and strategically viable.
All inquires welcome I would love to discuss how I can help you acheive your product goals.